OX Awards are open exclusively to Omeda customers. If you’re actively using the Omeda platform and running programs that support your business goals, you’re eligible to submit.
AWARDS
What are the OX Awards?
Each year, the OX Awards recognize customers for standout work. Winners are featured on stage at OX, celebrating excellence in marketing automation, paid subscription growth, and creative use of first-party audience data. This year, we’ve removed categories – simply tell us about your most successful programs and the big ideas that drove record engagement and business growth.
You’ll need to answer each of these questions when you submit your entry:
🏆 Question 1
The Challenge What recent audience challenge did your team address related to growth, retention, engagement, or monetization?
🏆 Question 2
The Why Why was tackling this challenge important for your business? Describe any economic and/or operational impacts.
🏆 Question 3
The Strategy What approach did your team take and how did Omeda factor in? Tell us what audience you targeted and what you built or implemented.
🏆 Question 4
The Results What results did you see? Share specific outcomes or directional impacts and provide examples (screenshots) of your work.
Submission Deadline: March 27, 2026
Multiple entries allowed – each must focus on a unique initiative.
Award Submission Tips
Every award has its own rules of the game. The OX Awards are no different.
One of the most common mistakes we see is submissions that feel recycled—great case studies, but not written for this award. Judges move quickly from entry to entry, and they expect a familiar structure. When that structure is missing, even strong work can fall flat.
Start by setting the scene clearly:
The Challenge → The Why/Opportunity → The Strategy/Action Taken
Break your story into clear, scannable sections. Avoid cramming everything into one dense paragraph. Logical flow matters. Bullets are your friend. This is especially true when judges are reviewing many entries in a short time.
And don’t forget your supporting assets.
You don’t need to sound “award-y” to win an award.
In fact, the opposite is usually true.
Write the way you’d explain the campaign to a smart colleague:
- Clear
- Concise
- Straightforward
Skip jargon, buzzwords, and overly clever phrasing. Not every judge will come from your specific corner of the industry, so clarity beats cleverness every time.
Most importantly: let your enthusiasm show. If you’re bored writing it, the judge will be bored reading it.
Big numbers sound impressive. Until they don’t.
Saying “We re-engaged 1 million subscribers” or “The campaign drove 50,000 clicks” raises an immediate, unspoken question from judges:
Is that good? Help them answer it.
Vague praise like “positive customer feedback” or “strong engagement” tells us nothing. Show the impact with specific, meaningful outcomes—quantitative, qualitative, or both.
If you’re stuck, ask yourself:
- How does this compare to last year?
- How quickly did these results happen?
- How does this performance stack up against industry norms or competitors? (This is where our email engagement report benchmarks come in handy!)
- Why does this matter right now, especially given market or economic pressures?
- What did your team do differently that others aren’t doing?
We care far more about improvement and impact than vanity metrics or sheer volume. The data should tell a story, not just prove activity.
Text alone rarely wins awards.
Strong visuals help judges quickly understand what you built, how it worked, and why it mattered. Screenshots, diagrams, workflows, dashboards, or short videos can do more in seconds than paragraphs ever could.
We’ve seen too many strong submissions undermined by weak visuals—blurry screenshots, placeholder text, watermarks, or assets that look like they were pulled together at the last minute.
Before you submit:
- Proofread your visuals (spellcheck won’t catch everything)
- Remove lorem ipsum and watermarks
- Make sure everything is legible and high-resolution
- If possible, have a designer give them a quick once-over
Your work deserves to look as good as it performed.
Provide information on the specific Omeda features and tools used and what your team created.
Example:
“We used a combination of Odyssey workflows including email, AdRoll pushes, personalized toaster messages, and Audience Builder segmented sends.”
Don’t forget to include screenshots of your work like your Odyssey flows, Audience Builder queries, etc. (You can blur any PII or other confidential info.)
Submit your story 🏆
Please contact marketing@omeda.com with questions.
OX Award FAQs
Who can apply for an OX award?
Is there an entry fee?
Nope. Submitting is completely free. The only real cost is a bit of time to tell your story well.
What are the judges looking for?
We’re not judging who has the biggest audience or the flashiest budget.
We’re looking for:
- Clear business or marketing goals
- Smart use of the Omeda platform to support those goals
- Measurable improvement or impact (growth, efficiency, engagement, revenue, etc.)
Progress matters more than raw scale. A meaningful improvement beats a vanity metric every time.
Do I need to share exact numbers or confidential data?
You’re welcome to use relative or directional results (for example: “5x engagement,” “30% lift,” or “record renewal rate”) rather than raw numbers. What matters is the outcome and how you got there.
What kinds of programs should I submit?
If it lives in Omeda and helped move your business forward, it’s fair game. This could include:
- Marketing automation campaigns
- Paid subscription or membership initiatives
- First-party data strategies
- Audience engagement or retention programs
- Creative or unexpected uses of the platform
If you’re unsure whether something “counts,” ask your client success manager.
How many entries can I submit?
You may submit more than one entry, as long as each submission highlights a distinct program or use case.
What does the submission process look like?
You’ll complete a short submission form outlining:
- The goal of the program
- How you used Omeda to execute it
- The results or improvement you achieved
Screenshots, examples, or supporting context are highly encouraged. We want to see how you executed, so show us your work, not just the end result.
Who judges the submissions?
Submissions are reviewed by Omeda employees who know the platform inside and out. They’re evaluating how effectively the platform was used to achieve your stated goals.
How are winners selected?
Winners are chosen based on:
- Clarity of goals
- Thoughtful and effective use of Omeda platform and tools
- Demonstrated improvement or results
- Overall strength of the story
This isn’t about perfection—it’s about impact.
What do winners receive?
Winners are recognized on stage at OX, in front of industry peers. It’s a chance to showcase your work, highlight your team’s success, and get well-earned visibility for what you’ve built.
When are submissions due?
Submissions are due by EOB on March 27, 2026.
How are submissions used?
Submissions may be used to create customer stories, blogs, and helpful webinars to show how Omeda’s platform and tools can help teams own their audience and grow with confidence.
Omeda will reach out to winners to explore additional opportunities to showcase your team’s work.
I still have questions. Who should I contact?
Reach out to your client success manager or marketing@omeda.com and we’ll point you in the right direction.